The borough of Delfshaven, Rotterdam, asked Schildersbedrijf N&F Hijnen to come up with a plan for a block of derelict buildings, which will eventually be demolished. The agreement with the neighbourhood is that the block will remain blue as long as there isn't a new plan for the area.
This was once one of the most unseen blocks of houses in Rotterdam, and by applying a layer of only 2 micron of blue paint onto it, it became Rotterdam's most photographed one.
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